Kajol‘s deepfake video surfaces online after Katrina Kaif. The proliferation of deepfake videos targeting Bollywood celebrities has raised alarms about the ethical and legal implications of such technologically manipulated content.
Notably, the latest incident involves a digitally altered video featuring renowned actress Kajol.
In this misleading clip, the face of English social media influencer Rosie Breen, who originally posted the video on TikTok as part of the ‘Get Ready With Me’ trend, has been seamlessly replaced with that of the Bollywood star.
The manipulated footage depicts Kajol seemingly changing clothes on camera, leading to widespread misconception.
Fact-checking platforms, including BoomLive, have played a crucial role in dispelling the misinformation surrounding this deepfake video.
By tracing the origin of the footage to its authentic source and clarifying that it was originally shared by Rosie Breen on June 5, 2023, these platforms have underscored the potential of artificial intelligence (AI) tools to fabricate content and manipulate public perception.
This incident follows similar instances involving Bollywood actresses Katrina Kaif and Rashmika Mandanna.
In the former’s case, a digitally altered image from the set of ‘Tiger 3’ circulated online, while the latter faced a deepfake video portraying her in a misleading context.
The rapid dissemination of such deceptive content on social media platforms has prompted concerns about the reliability of information circulating online.
The gravity of the situation is underscored by the response from Bollywood veteran Amitabh Bachchan, who has called for legal action against the creators of deepfake content. Rashmika Mandanna, reacting to the manipulated video featuring her, expressed deep concern, terming it “extremely scary.”
In response to the incident involving Mandanna, the Delhi Police registered an FIR against unknown individuals.
A subsequent investigation led to the questioning of a 19-year-old from Bihar, suspected to be the initial uploader of the video on social media.
These incidents collectively highlight the urgent need for comprehensive measures to address the rising threat of deepfake technology.
As Kajol’s deepfake video surfaces online after Katrina Kaif, efforts should include the development of advanced detection tools, public awareness campaigns, and robust legal frameworks to deter and penalize those involved in the creation and dissemination of deceptive content.
As the technological landscape evolves, proactive steps must be taken to safeguard the integrity of digital content and protect individuals from potential reputational harm caused by deepfakes.
