According to a Pakistan Telecommunication Authority (PTA) report, Telenor is altering its investment strategy across Asia, including Pakistan. Telenor to change business strategy in entire Asian market.
The government has been warned by the telecom regulator that the present economic crisis is having a negative impact on Pakistan’s telecom operators, but Telenor is not changing its business strategy just for Pakistan; it is still adhering to its overall Asian market strategy.
In a document made accessible to ProPakistani, PTA claims that Telenor has informed it that it is modifying its strategy across the entire Asian market, in addition to considering abandoning or consolidating its operations in the Pakistani market.
Telenor to change business strategy in entire Asian market. According to the report, it is important to comprehend Telenor’s business plan for the entire Asian market.
According to the source, Telenor merged with Bharti Airtel and left the Indian market in 2018. The Telenor Group recently made the decision to leave the Myanmar telecom sector. Additionally, Telenor combined with other businesses in Malaysia and Thailand and modified its investment approach in those countries.
The PTA research claims that Pakistan’s present economic crisis has had an impact on the telecom industry as well. PTA is concerned about the problems faced by telecom operators and is trying to solve these problems.
It states that telecom operators in Pakistan are focused on acquiring additional spectrum and introducing new services but Telenor missed out on spectrum acquisitions in 2014 and 2021, putting it in a difficult position compared to other operators.
According to the report, Telenor needs an additional spectrum to meet customers’ voice and data needs and is considering business models for providing high-speed voice and data services to consumers.
