Football superstar Cristiano Ronaldo announced on Friday that he has invested in Perplexity, an artificial-intelligence search startup that has rapidly gained global attention.
The announcement was made through a statement shared across his social media platforms.
In his post, Ronaldo linked the investment to his personal philosophy of continuous learning.
“Curiosity is a requirement for greatness. You win when you keep asking new questions every day,” he said.
Curiosity is a requirement for greatness. You win when you keep asking new questions every day. That’s why I am proud to announce my investment in Perplexity.
Perplexity is powering the world’s curiosity, and together we will inspire everyone to ask more ambitious questions.… pic.twitter.com/gyBgQ3r8yh
— Cristiano Ronaldo (@Cristiano) December 4, 2025
The Portuguese forward added that Perplexity aligns with this mindset, noting, “Perplexity is powering the world’s curiosity, and together we will inspire everyone to ask more ambitious questions.”
Footballer previously used Perplexity for speech writing
This is not Ronaldo’s first public association with the AI platform. Earlier, he revealed that he had used Perplexity to help craft an acceptance speech at a recent awards ceremony when he struggled to decide what to say.
The admission sparked widespread conversation online about the growing dependence of celebrities and public figures on AI-powered tools.
What is Perplexity AI
Founded in 2022, Perplexity describes itself as an AI-driven search and answer engine.
The platform retrieves information from verified sources and generates concise summaries, offering users an alternative to traditional search engines.
The startup has seen a surge in popularity as AI-powered search tools gain mainstream traction across industries.