LUMS is a private research university, located in Lahore, Punjab, Pakistan. In 1983, Syed Babar Ali, a renowned businessman in Pakistan, recognized the shortage of qualified managers in the country.
He proposed to establish a world-class university that would attract and retain the highest caliber of students and faculty.
He shared this idea with a fellow businessman and close friend, Abdul Razak Dawood, who was in full support of the vision.
The university has since then expanded, launching a liberal arts undergraduate school in 1994, an engineering school in 2008, a law school in 2004, and an education school in 2017.
LUMS is also famous for its diversity where people celebrate not only national events but also cross-border culture. Recently, LUMS students celebrated “Bollywood Day”, reenacting different characters from different movies of Bollywood. As the videos went viral on social media, citizens reacted negatively to their celebration. Have a look:
یہ ادارہ LUMS پورے پاکستان سے کوئی الگ ہی نسل پیدا کر رہا ہے ۔۔
خیر جن کے اساتذہ ہود بھائی اور ندا کرمانی جیسے ہوں وہاں ایسی ہی آئٹمیں نکلیں گی ۔۔
pic.twitter.com/d0Rts7ek01— Imran Afzal Raja (@ImranARaja1) February 19, 2023
How so funny is that state and media propagate hate against #India 24/7 and yet #Pakistani student take #Bollywood as an inspiration.
A Bollywood day at #LUMS , Quaid must be proud and so will be Iqbal
MasAllahpic.twitter.com/bGui4tIJhA— Aina Durkhanai آئینه درخانۍ (@khybereena) February 19, 2023
Bollywood (Kanjarkhana) day @ Lums Pakistan 🇵🇰 #BegairatNation pic.twitter.com/XzJVZj0xkk
— Z A H I D (@ZahidNabiGill) February 19, 2023
Half of the Pakistani population is tik toker and other half utter nonsensical & lost. #Pakistan #پاکستان_دشمن_پانچ_کردار #معراج_النبی #Lums pic.twitter.com/zv728JdvIl
— JawadHacen (@lawyerchronicle) February 18, 2023
یہ تعلیمی ادارہ ہے یا پاگل خانہ ۔۔
LUMS being LU*S again pic.twitter.com/qFi0pjXUZa— Shaziyaa (@ShazziyaM) February 19, 2023
اگر والدین نے بچے کارٹون ہی بنانے تھے تو لاکھوں روپے ماہانہ لگانے کی کیا ضرورت تھی۔
پاکستانیوں تم تو شاید اس اشرافیہ سے 75 سال کی غاصبیت کا انتقام نا لے سکو لیکن قدرت لے کر رہے گی۔
LUMS بالی وڈ ڈے پر سستے کارٹون انجوائے کریں ان کے والدین کہتے ہیں ہمارا بچہ Lums میں پڑھتا ہے۔ pic.twitter.com/0arFBEBy6W— 𝐀𝐬𝐢𝐟 Aly (@AasiffAly) February 19, 2023
Looks like someone didn’t get into LUMS 🤷🏽♀️ Christ let people have some fun. https://t.co/10we7m9ABU
— Habibullah Khan (@Huk06) February 19, 2023
حکومت کو LUMS کو پاگل خانہ ڈیکلیئر کردینا چاہیئے افیشلی۔ pic.twitter.com/sTQE4jEZeV
— Hamayun Afridi (@iamHafridi) February 19, 2023
And LUMS chose Bollywood … wtf
Indian movies are banned in Pakistan because of exporting terrorism in Pakistan via Kalbhushan Yadavs and TTP .. repealing on Article 370 et al
Next goal to kill nationalism
They could have opted for Lollywood pic.twitter.com/V7cmqdADsZ
— Astute (@IRSoothsayer) February 19, 2023
This is what happens when we loose our culture..
We have been working for cultural Preservation since long, hardly got any supporters
How humiliating it is to see our future following the culture of other countries!! LUMS #Bollywood pic.twitter.com/fDGBO9yeSW— ambassadors of Cultural revival (@revivalists_ACR) February 19, 2023
Bollywood day at LUMS
Quaid will be so proud of this👏😑 pic.twitter.com/0060wUS4Ns— Hirah Ahmed (@hirahahmed23) February 19, 2023